It’s been 4 years since Facebook bought Oculus and heavily invested in VR. The next iteration of the Oculus VR headset is expected to be released in May at Facebook’s F8 conference. The Oculus Go will offer the same immersive VR/360 experiences without the cumbersome wires and at half the cost. This will prove to…

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Immersive Journalism takes one big step forward! CNN recently announced that their “CNN VR” app will be available on the new Oculus VR headset. They see the potential of immersive media, and you should too! #anewway #CNN #VR #virtualreality #oculus #journalism #immersion #welcometothefuture #storytelling #VRnews #vrproduction #vrmarketing #buffalo  

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Enter a new world in , the mechanism used to prepare Military members for the feeling of immense pressure felt under great depths of ocean water and the intensity of high altitudes! Crosswater captured a VR/360 view while filming at the CRESE center in UB’s School of Public Health and Health Professions. We are very…

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Are you a VR skeptic? It may seem like something that you can write off as a market trend, but in reality, it will have more of a lasting impact than you may imagine. They key to its potential is its ability to immerse the viewer. Read the article to learn how the writer’s mind…

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Making plans for the weekend? Think about attending the Buffalo Home Show where you’ll see Crosswater’s client, Buffalo Solar Solutions Inc., introduce Crosswater’s VR/360 experience of a residential Solar Installation. Be the first to check it out! Read the story to learn more about how Crosswater and Buffalo Solar Solutions are collaborating on a variety of VR/360 projects…

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Virtual Reality is for members of all generations! This picture is from our showcase at the Buffalo Museum of Science’s National Engineer’s Week. We showed our VR content to museum-goer’s of all ages, and they all had similar responses; curiosity and excitement! #VR #virtualreality #sciencemuseum #nationalengineersweek #360video #discover #experience #immersivemedia #buffalo #VRproduction #welcometothefuture #immersion #aNewWay…

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Crosswater’s VR/360 team experienced the future of Dentistry at UB’s school of Dental Medicine, one of the Top 10 in the nation. For those of you considering dentistry in your future, soon you’ll be able to immerse yourself in a VR experience of how you can perfect your dental skills in UB’s new $25 million…

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Mark Zuckerberg, CEO of Facebook, invested billions into Oculus’ VR technology. His mission? Create more social spaces for people to communicate through the new media platform. Read this article to understand the latest iteration of Facebook Spaces. #facebook #social #VR #virtualreality #oculus #headset #communicate #newmedia #mediaproduction #VRproduction #buffalo #immersion #welcometothefuture https://www.engadget.com/2018/02/13/facebook-social-vr-app-spaces-groups/

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Have you ever wanted to grocery shop without leaving the comfort of your own home? Watch this video to see how VR makes it a possibility. Retail, grocery and online stores have been experimenting with this concept for the past couple of years, and we can expect to see its growing prevalence as VR headsets…

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Saddle up! Crosswater produced a promotional 360 video in VR for the Lothlorien Therapeutic Riding Center in East Aurora, NY. Lothlorien is a non-profit organization that offers opportunities for the disabled to find comfort on horseback. Take a step inside of their beautiful facility and learn about the benefits that they offer to their riders…

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