Posts Tagged ‘vr marketing’
Distraction Therapy
VR’s potential to transform the approach taken by pediatric doctors to reduce stress, anxiety and discomfort is staggering. Stanford Children’s Health – Lucile Packard Children’s Hospital was one of the first hospitals in the country to implement VR ‘Distraction Therapy.’ Read the article to hear the personal story of how doctors were able to reduce…
Read MoreVR Education
VR has made revolutionary strides in education. The immersion offered by VR/360 media content has the potential to increase information retention, improving the effectiveness of teaching. This article breaks down advantages and benefits of all aspects associated with using VR/360 content for education. Crosswater specializes in VR education for all grade levels. Contact Crosswater at…
Read MoreThunder of Niagara Airshow VR/360
See and feel the roar of the USAF Thunderbirds in an immersive experience captured by Crosswater VR/360 Producers, Dan & Lauren! Look up to the sky and follow the formation of F-16 Thunderbirds soaring overhead! Crosswater’s audio engineers have years of experience in sound designing spatial audio, so make sure to wear your headphones for…
Read MoreVR EDUCATION
While consumer adoption of VR/360 technology has been a bit slower than expected by industry experts, there is one use that continues to see steady growth; Education. Facebook owned, Oculus, is reconfirming the industry’s dedication to using Immersive media to revolutionize educational standards around the world. Recently, they announced that they are providing Oculus…
Read MoreVR is Maturing
VR has reached a tipping point in its introductory process to our mainstream culture. According to Gartner, a research company, VR is “rapidly approaching a much more mature stage, which moves it off the emerging technology class of innovation profiles.” This comes as more and more people have adopted the limitless potential of using VR…
Read MoreDan on a B-17
Crosswater’s Audio Engineer, VR/360 producer, and avid airplane enthusiast, Dan, had a chance to ride in a B-17 recently. Here are some pictures that he captured on the ride. He brought along the Garmin VIRB to capture a VR/360 aerial view of Buffalo. Stay tuned to Crosswater’s social media pages to see the exclusive Immersive…
Read MoreEnding Simulation Sickness
For some who experience motion sickness, VR can be difficult to use for extended periods of time, if at all. However, motion sickness caused by simulated VR/AR environments could soon be a thing of the past. Palmer Luckey, the founder of Oculus and creator of the first modern Virtual Reality headset which was unveiled in…
Read MoreVR/360 with UB
Crosswater’s partnership with the University at Buffalo has yielded some exciting results! Along with UB’s School of Engineering and Applied Sciences, University at Buffalo College of Arts and Sciences, The UB Center for Educational Innovation (CEI), The Center for Industrial Effectiveness, IBL Education, and Docola, Crosswater has produced the VR/360 content for a project aimed…
Read MoreVR Marketing
Do you want to find a way to market your products to new audiences with innovative techniques? If so, Virtual Reality Marketing is a route that you cannot pass up. 75% of the world biggest brands have already adopted VR/360 to expand their marketing horizons. And it works, too. Read this brief article and learn…
Read MoreVR To Reduce Biases
VR has been dubbed, ‘The Ultimate Empathy Machine,’ for its ability to present new perspectives to its viewers. This is an important quality, which is why the University of North Carolina has been using VR to teach its students cultural competencies to reduce any natural biases. “In an era ripe with mistrust and…
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