The University of Buffalo’s Jacobs School of Medicine and Biomedical Studies opened late last year, opening new doors for its medical students with state-of-the-art medical equipment. This is a view from inside of The Surgical Skills Simulation Lab. Get a close up look of these future doctors as they discover what it is like to…

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The big VR news out of Facebook’s annual F8 conference is undoubtedly the new and untethered, Oculus GO headset. The introduction of this state of the art, fully wireless headset, has been highly anticipated in the VR community because of its low price of $199. So, how did it live up the hype? Read the…

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Crosswater takes pride in the VR/360 experiences we’ve created with the University at Buffalo, especially for the Boldly Buffalo Campaign that launched Friday night! These smiling faces represent some of the team from Crosswater and UB who have been instrumental in bringing VR experiences to the forefront of higher education. Read about the Boldly Buffalo…

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Pictured at Baycrest’s Centre for Aging and Brain Health Innovation’s award ceremony, Crosswater’s founders are proud to have been recognized with their partners; PrimaCare Living Solutions, and Western University’s Dr. Karen Campbell. We are collaborating on a Virtual Reality research project to help improve the quality of life for moderate to severe dementia patients in…

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Pictured at Baycrest‘s Centre for Aging and Brain Health Innovation’s award ceremony, Crosswater’s founders are proud to have been recognized with their partners by the Honourable Ginette Petitpas Taylor, Canada’s Federal Minister of Health. Crosswater, Primacare Living Solutions and Western University‘s Dr. Karen Campbell are collaborating on a Virtual Reality research project to help improve…

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Over history, emerging forms of media have taught us how to be more empathetic by delivering messages in increasingly effective ways. VR is no exception to that trend. The immersion experienced by VR users gives them more insight into the struggles of their fellow humans, and it also gives more insight to content creators about…

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“Technology is the best friend of humanity, because it helps us to change effectively.” Take a look at this video to learn how VR is transforming research and treatment of mental health disorders, ranging from phobias to PTSD. #VR #virtualreality #mentalhealth #VRforGood #buffalo #VRproduction #VRmarketing #research #immersion #welcometothefuture

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Over the past few years, advertisers have shifted towards online ads to capture more viewers. They are beginning to take that one step further.   Contact Crosswater at (716) 884-8486, crosswater@crosswater.net, Facebook Messenger, or LinkedIn to discuss the virtual possibilities, and how we can help create the content that will drive your business into the…

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Google Expeditions is an educational VR program for young students. The immersion offered by VR opens kids up to new perspectives & experiences, and jumpstarts their imaginations! Crosswater is a provider of Google Expeditions. Contact us at (716) 884-8486, crosswater@crosswater.net, Facebook Messenger, or LinkedIn to learn more about what this service could offer to your…

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Crosswater is the sole VR Production company used by the University at Buffalo to usher in a new era of immersive learning and marketing. In this picture, our VR producers Dan and Lauren are prepping the James Platt White Conference Room for its VR/360 debut. This seldom-recognized room is located in the UB Library, and is a…

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