The Serious Play Conference is coming to Buffalo! In it’s eighth year, Serious Play is a leadership conference for professionals who embrace the idea that games can revolutionize learning. Speakers come from all around the globe share their experiences creating or using games in the classroom, and offer tips on how to improve game-based learning.…

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Many people, especially children, have a fear of needles at the doctors office. One doctor in Florida sees the potential of VR as ‘distraction therapy’ to limit the anxiety & discomfort associated with immunizations. His studies have shown that by letting the children choose between a rollercoaster ride, helicopter ride or hot air balloon ride,…

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Music to learn by… Dr. Lisa Jane Jacobsen and Dr. Chris Cohan are featured on NPR’s 88.7 WBFO for her unique approach to teaching Med students about how to communicate with and treat LGBT patients. She’s got an interesting and effective approach… through song! Crosswater was proud to have teamed up with the two professors.…

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There has been a shift in the ways that products and services are advertised to their target markets. Online, social media marketing has become hugely important for businesses, large & small, to cultivate a positive perception of their brands. Having professional media content is the critical difference that sets apart the pros from the amateurs.…

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As technology evolves, almost every industry adapts to the changes. Journalism is no exception to this rule. VR has provided a new platform for journalists and storytellers to communicate their messages. The unedited, realistic impact of immersive VR/360 experiences creates empathy towards the subjects of the stories, and bridges the gap of distrust between journalists…

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Oculus just announced their newest feature in VR: Oculus TV. This feature is for lovers of technology and entertainment. The app allows you to stream your favorite movies and TV shows to a flatscreen television in a virtual space. Oculus claims that it is equivalent to watching TV on a 180-inch screen. This is just…

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You’ve got to love the sight of Crosswater’s VR/360 GoPro#OmniPro camera and Zoom #H2n Spatial Audio microphone glimmering in the sunlight at Outer Harbor Buffalo. This is one of the many beautiful landscapes that Crosswater’s producers have captured in immersive VR/360 so far this summer. Like, follow, subscribe to and share our social media to stay in the loop so you…

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A new report finds that nearly half of colleges and universities in the US have integrated VR in some way. As accessibility and prevalence increase, and prices decrease, we will see this trend grow into a standard. Crosswater has been active in VR/360 education since its inception. Contact us at (716) 884-8486, crosswater@crosswater.net, Facebook Messenger,…

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Med students from Dr. Inglis’ UB Gross Anatomy class got a glimpse into the future of medical education with Crosswater’s VR/360 content. Crosswater and Dr. Inglis are developing an Immersive and interactive Video production of a Cadaver-Based Human Anatomy Review thanks to a generous SUNY IITG grant. Stay tuned to our social media pages and…

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The immersion found in VR is a powerful tool for shaping people’s perceptions. Read the article to learn how Facebook and Oculus are experimenting with VR to try to curb the prevalence of teenagers using E-cigarettes. #VRforGood #VR #virtualreality #immersion #impact #360video #facebook #oculus #buffalo #VRproduction #welcometothefuture https://www.cnbc.com/2018/05/03/facebooks-oculus-backs-vr-game-to-help-teens-kick-e-cigarette-habit.html

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