Facebook‘s annual F8 Conference begins today. While there are many areas of focus to discuss this year, VR/360 is sure to have a seat at the table. Soon, we will learn the extent to which VR will be further propelled into the public eye. #facebook #oculus #f8conference #VR #Virtualreality #360video #ar #immersive #experience #futuristic #welcometothefuture…

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Crosswater takes pride in the VR/360 experiences we’ve created with the University at Buffalo, especially for the Boldly Buffalo Campaign that launched Friday night! These smiling faces represent some of the team from Crosswater and UB who have been instrumental in bringing VR experiences to the forefront of higher education. Read about the Boldly Buffalo…

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Pictured at Baycrest’s Centre for Aging and Brain Health Innovation’s award ceremony, Crosswater’s founders are proud to have been recognized with their partners; PrimaCare Living Solutions, and Western University’s Dr. Karen Campbell. We are collaborating on a Virtual Reality research project to help improve the quality of life for moderate to severe dementia patients in…

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VR filmmaker and deep-sea diver, Michael Muller, has created an underwater VR experience that will be premiered at this year’s Tribeca Film Festival. The stunning immersive VR/360 footage is designed to help people confront their fears of the ocean, and the creatures that inhabit it. Check out the article to learn more about this project,…

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Pictured at Baycrest‘s Centre for Aging and Brain Health Innovation’s award ceremony, Crosswater’s founders are proud to have been recognized with their partners by the Honourable Ginette Petitpas Taylor, Canada’s Federal Minister of Health. Crosswater, Primacare Living Solutions and Western University‘s Dr. Karen Campbell are collaborating on a Virtual Reality research project to help improve…

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VR is revolutionizing the future of media content and how it is consumed. “There’s a really powerful emotional, low-hanging fruit piece here,” said Michael Ludden, the Director of Product for Watson Developer Labs & AR/VR Labs at IBM, in regards to immersive VR/360 media content as a vehicle for storytelling. Take a look at the…

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Over history, emerging forms of media have taught us how to be more empathetic by delivering messages in increasingly effective ways. VR is no exception to that trend. The immersion experienced by VR users gives them more insight into the struggles of their fellow humans, and it also gives more insight to content creators about…

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In case you haven’t had the opportunity to see the University at Buffalo new medical campus, here is an immersive VR/360 view from inside the breathtaking lobby of the UB Jacobs School of Medicine and Biomedical Sciences. Crosswater’s VR team is thrilled at how UB’s campuses come to life with our immersive VR/360 media content.…

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Would you like to use a pain-killer without having to take dangerous pills? Virtual Reality makes it possible. Burn victims from around the world have found great value in using VR to reduce their pain and discomfort when their bandages are replaced. That simple process can become excruciatingly painful with severe burns. Take a look…

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Over the past few years, advertisers have shifted towards online ads to capture more viewers. They are beginning to take that one step further.   Contact Crosswater at (716) 884-8486, crosswater@crosswater.net, Facebook Messenger, or LinkedIn to discuss the virtual possibilities, and how we can help create the content that will drive your business into the…

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