As technology evolves, almost every industry adapts to the changes. Journalism is no exception to this rule. VR has provided a new platform for journalists and storytellers to communicate their messages. The unedited, realistic impact of immersive VR/360 experiences creates empathy towards the subjects of the stories, and bridges the gap of distrust between journalists…

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Oculus just announced their newest feature in VR: Oculus TV. This feature is for lovers of technology and entertainment. The app allows you to stream your favorite movies and TV shows to a flatscreen television in a virtual space. Oculus claims that it is equivalent to watching TV on a 180-inch screen. This is just…

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Are you or someone you know considering a career in medicine? The University at Buffalo is home to the brand new, cutting edge Jacobs School of Medicine and Biomedical Sciences, located right in the heart of the Buffalo Niagara Medical Campus. Let Emily, your UB tour guide, show you around the beautiful 8-story, $375 million…

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Since opening its doors last year, The University at Buffalo‘s Jacobs School of Medicine and Biomedical Sciences has been advancing medical education for its students. These pictures show the brand new, state of the art, Gross Anatomy Lab. Stay tuned to Crosswater’s social media feeds this afternoon to experience an Immersive VR/360 tour of the…

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VR has been dubbed as “The Ultimate Empathy Machine” for its unique ability to help people understand and experience different perspectives. However, a VR reporter, author of a new book about VR & editor for Wired Magazine, Peter Rubin, explains how this title doesn’t go far enough. Beyond empathy, he says, VR provides an ability…

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You’ve got to love the sight of Crosswater’s VR/360 GoPro#OmniPro camera and Zoom #H2n Spatial Audio microphone glimmering in the sunlight at Outer Harbor Buffalo. This is one of the many beautiful landscapes that Crosswater’s producers have captured in immersive VR/360 so far this summer. Like, follow, subscribe to and share our social media to stay in the loop so you…

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A new report finds that nearly half of colleges and universities in the US have integrated VR in some way. As accessibility and prevalence increase, and prices decrease, we will see this trend grow into a standard. Crosswater has been active in VR/360 education since its inception. Contact us at (716) 884-8486, crosswater@crosswater.net, Facebook Messenger,…

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Summer is here in full force! Step into this Crosswater produced Immersive VR/360 experience next to the water at Canalside Buffalo. All of this summer’s festivities are underway, you can learn more at : http://www.canalsidebuffalo.com  After you visit Buffalo’s waterfront hangout virtually, come soak up the sun in real life! Like, follow & share Crosswater…

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Med students from Dr. Inglis’ UB Gross Anatomy class got a glimpse into the future of medical education with Crosswater’s VR/360 content. Crosswater and Dr. Inglis are developing an Immersive and interactive Video production of a Cadaver-Based Human Anatomy Review thanks to a generous SUNY IITG grant. Stay tuned to our social media pages and…

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Recent research suggests that Immersive VR/360 content is more memorable than traditional video. People are more likely to remember things that they experience as opposed to things they only observe. VR is the powerful medium that is able to transition the viewer from observing to experiencing. This quality is what makes VR/360 such an effective…

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